Step 6 – How to Promote and Increase Traffic to Your Blog
One of the biggest challenges that most bloggers experience is convincing people to visit their site and growing their visitors over time. Although it’s not a very difficult task to achieve, new bloggers do not understand how to start or what they require to ensure that their content rank higher in the search engines. With millions of blogs currently in the market, it’s going to take a lot of promotional effort and high-quality content to grow a loyal audience. For a website to rank high you must also get high-quality links.
Whether your blog is new or old you must put a lot of effort on promoting it for it to yield the results that you desire. Here are some of the best ways that you can use to promote your blog. The good thing is that most of these methods are free.
- Video Marketing Basics
- Track Social Engagement Performance
- Share Your Site Socially
- SEO Optimizing Images
- Page Engager
- Indexing Social Bookmarking
- GooglePlus Picture Google Results
- Educational InfoGraphics
- Decrease Bounce Increase Engagement
1. Social networking
Currently, over 2 billion people use social media worldwide. Whether it’s Facebook, LinkedIn or Pinterest you can use social media to promote your blog. The one that you are using does not matter what matters is using it to share your blog content with the rest of the world. You can also create a new Facebook page a twitter account to promote your blog. This will not only help you to share your content but will also assist you to grow your audience and following among those who are interested. Many authority blogs have some of the best twitter & facebook accounts that they use to share their content.
Below I’ve attached free methods on getting free traffic from facebook
Facebook Free Traffic Methods
2. Have a mailing list
It’s unfortunate that a huge number of those who visit your website will not come back. It’s quite sad because most bloggers have valuable content. Since time is short, people usually forget to visit the sites that they visited previously. One of the best ways to hold your visitors and ensure that they keep visiting your website is to create a mailing list. Most top bloggers now use mailing lists to ensure that their visitors come back to their sites. With a simple process, you could be building one of hugest mailing lists for your website. This means every time you post a new blog you could be sending a mail to your followers. You could also use this the next time you want to start a promotion or you want to send out an announcement. No matter what you are writing about, starting a mailing list is one of the best things that you can ever do.
List building & Engagement
- Why Build Email List
- Create Free Gifts
- Build an Autoresponder
- Add Autoresponder To Sidebar
- Creating Squeeze Pages
- Creating Raving Fans That Buy
- Integration Marketing List
- Exit Popups
3. Link to outside experts and resources
This is also another great way to promote your blog. You can increase shares, traffic, and backlinks to authority sites and experts within your niche. Although you may think that this idea will prevent people from visiting your site it will actually make your content better and google will also realize that you have linked to the best sites. Apart from providing valuable content to your audience, you will also get several social shares, retweets, linkbacks and some mentions to your site especially if offer trending topics and quality content. Sites such as ahrefs.com are continuously coming up with expert roundups and original content. All the other sites are usually looking for those who are linking to them and they will reference these sites to their social media audience as well.
4. Guest blogging
With so many blogs on the internet, one of the best ways to gain an audience is to guest blog and contribute content to these other sites for free. This will not only ensure that you gain attention fast but will also help market your own blog. The advantage of this is that the site owner will grant you the opportunity to expose your site in exchange to writing a highly quality content. One of the blog sites that accepts guest blogging is problogger.net. Once you have guest blogged, your blog will easily link back to your site hence readers will be able to find your blog. Apart from being the best way to get your blog and your name outside there, it’s also one of the surest ways of getting a permanent audience and powerful, backlinks to your website. The more quality backlinks you get to your site the higher the chance that you will rank high.
List of 180+ Websites/Blogs That Accept Guest Posts & Contributions
- Business, Finance & General Marketing Webistes/Blogs
- Digital Marketing, Social Media, SEO & Content Marketing Websites/Blogs
- Blogging, Lifestyle & How-To Websites/Blogs
- Technology, Gadgets & Computer Websites/Blogs
- Web Design, Web Development & WordPress Websites/Blogs
|ZDNet||94||2,789||Extreme||Send a Tip|
|The Verge||93||600||Extreme||Send a Tip|
|The Next Web||91||1,960||Hard||Contribute|
|GSM Arena||83||359||Extreme||Send a Tip|
|Techno Buffalo||73||12,571||Hard||Submit a Tip|
|Gizmodo.co.uk||70||27,613||Extreme||Send a Tip|
|Tech Vibes||69||130,108||Hard||Pitch a Story|
|Addictive Tips||61||14,235||Moderate||Send a Tip|
|I Love Free Software||49||45,839||Moderate||Write For Them|
|iAM Wire||44||60,733||Moderate||Guest Post|
|Techfor.us||43||834,196||Moderate||Write For Them|
|Technically Easy||41||509,485||Moderate||Guest Post|
|Geek Estate Blog||41||497,054||Moderate||Contribute|
5. Create high-quality content
Remember you can do all the above things but if you do not have quality content your site will remain the same. Without creating quality content, your blog is likely to just get lost in the crowd. One of the best ways to ensure that your blog gains an audience is creating quality content. Your content should be both specific and valuable. By doing this, you will always know what your audience is looking for and what they should look forward to anytime they visit your website. The best thing is to create a high-quality content that is much better than what is already in the market. To become the best source of content you need to offer a much better value than what is currently being offered by the completion. It’s, therefore, important to look at what is already out there and think about how you can make it much better. For instance, if a similar blog is only using images and texts may be you can incorporate videos so as to deliver your content in the best way. The higher the quality of your content the more likely your visitors will appreciate it and the higher the chances that they will come back to your site. This is also true how other authority sites will view your backlinks. If you can offer value, other sites will always reference you as the best source of content.
6. Write more
Last but not least, you also need to write more. According to studies, the more often you write the more visitors you will receive. Google normally give priority to sites that update their content regularly. If you want to get more visitors you need to update your blog at least twice a week. This will ensure that you always have fresh content.